Pierrot Company Shows Growth in Global Used IT Asset Distribution; First-Half Performance Exceeds Last Year’s Record

정동환 기자 / 기사승인 : 2026-06-22 10:53:13
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[HBN뉴스 = 정동환 기자] With this year’s first-half performance already overtaking last year’s annual results, Pierrot Company, based in Seoul Startup Hub Seongsu, is showing a rapid and substantial growth trajectory.

 

Pierrot Company is a startup focused on used IT equipment subscriptions and international resale services, operating a variety of services including ‘phoneGo’, an IT device subscription service for B2C and B2B, ‘reGO’, a corporate idle IT asset purchasing service, and ‘reGO Trade’, a global used IT devices recommerce infrastructure.


The growth pace of the company began to accelerate as its IT device trade and relocation revenues expanded moving beyond the traditional subscription-centered revenue structure this year. In fact, Pierrot Company’s first-half performance this year has already outperformed last year’s results.

 

The results are not a mere one-time transaction achievement. After all, the company has showcased effectiveness of its asset circulation model in the market with surplus IT device retrieval and commercialization, matching domestic and global buyers and sellers, and ultimately leading to exports.


Pierrot Company’s competitive edge lies in relocating IT devices to an adequate market after evaluating the value of IT devices and distinct demands from different countries, going beyond merely buying and reselling used devices. Following the inspection and grading of surplus IT devices retrieved domestically, they will be supplied to either domestic subscribers or global buyers, enabling enterprises to monetize idle assets, while providing consumers and global markets with IT devices at reasonable prices.


The company aims to grow into a global asset circulation infrastructure which provides pricing data, transaction matching, inspection, logistics, customs clearance, payment, and insurance through the ‘reGO Trade’ service. To achieve this goal, it is collecting price data for used IT devices by country, predicting residual values using AI, and developing an automated matching system.


Park Min-jin, the CEO of Pierrot Company, noted “Our first-half performance surpassing the last year’s results indicates that our business model is effectively working in the market. We will continue not only to increase sales, but also strengthen transaction recurrence, profitability, global buyer network, and AI-powered automation capabilities to create a new standards for the global IT asset circulation market.”


Seoul Startup Hub Seongsu is at the heart of the company’s growth. Pierrot Company is leveraging provided workspace and infrastructure to strengthen its B2b networking capabilities and expand its partnership, investment and business networks. Seoul Startup Hub Seongsu, startup collaboration and institutional networking take place, serves as a place to secure domestic clients and lay the foundation for its global business simultaneously.


Based at Seoul Startup Hub Seongsu, Pierrot Company aims to expand its global target markets, including Southeast Asia and the Middle East, and strengthen its competitive edge in the global used IT device asset market by enhancing AI-based pricing forecasting and automated transaction technologies.

[저작권자ⓒ HBN뉴스. 무단전재-재배포 금지]

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